Understated print campaign created for Wolfgang Puck's restaurants in Las Vegas. An image can be enticing without showing an entire meal.
Forestdale Foster Services do great work, and help many children in need throughout the NYC area to find the shelter and care they deserve. This pro-bono work is stark, highlighting the urgency these kids face.
These ads ran in many magazines including Esquire and Playboy to promote the Poker Room at the Borgata Hotel and Casino. Keeping them all typopgraphy, with sassy lines made them the perfect tone for this client.
Print for Verizon Wireless simply displaying the company's commitment to not only superior cellular service, but to the communities they serve.
To pay homage to one of Philadelphia's most renowned pubs, we decided to highlight some of their Belgian beers, which they are known for. Adding a cheeky attitude that alluded to the history of beer-making, and history in general, made it extra fun. Posters, coasters, and some guerilla tactics were also devised.
We positioned Lumiére Place as where you look forward to going to at the end of the day, no matter how bad that day may be. The power of positive thinking will kick in when a relaxing, good time is just around the corner. We took full advantage of its name too, and played up its link to brightness and positivity whenever possible.
One of Those Days
Here Comes the Night
Ethel M Chocolate
Rebranding proposal for Ethel M chocolates in Las Vegas, including an interactive Mother's Day scavenger hunt. This chase would involve digitally collecting posters around the city, and scanning them for a chance to win prizes for the big day.
The Badwater Ultramarathon describes itself as "the world's toughest foot race". It is a 135-mile course starting in California's Death Valley. These posters are meant to encourage the women who bravely dare to submit to this nearly impossible task, highlighting that fitness both mental and physical.